In warm weather or cold weather, we can count on being mystery-shopped in our business almost every day.
However, it can still be disconcerting to get a report card on our performance. “You mean, that whole experience was a lie?! Oh, look, I got an ‘A.'”
One of our clients sent us a report recently that was done by the manufacturer. They scored 10/10 on the quote portion using SalesCatcher.
The part I’m most proud of? “TONE OF EMAIL RESPONSE: WARM & CORDIAL; EXPRESSES APPRECIATION FOR YOUR SALES INQUIRY” (the best possible answer).
What this means is that somehow we figured out how to convey warmth and appreciation in addition to (and not despite) the bells and whistles like the high-resolution photos of the inventory vehicles; the ability to change the color of the car; a link for the shopper to send you a text message right from the quote itself; exact price of the car with no asterisks, with discounts and rebates; a link that opens an equipment list; etc.
If you think SalesCatcher could net you more sales (like it’s doing for everyone else) and you want to call me at 714-912-9714 for references or a free demo, you’re getting warmer…