You Just Got Better Looking

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Your photo on the quote puts the online car shopper at ease by putting a (friendly) face to the car buying process.

It helps them find you on the lot so they don’t “accidentally” buy a car from one of your co-workers.

Now your photo is much clearer on SalesCatcher quotes, and yet it’s still able to get through spam filters (along with the photos of the car we include).

Which will help you sell more cars, making you better looking to your boss.

baby smilingKeep smiling.

Introducing OptimalQuote, by SalesCatcher

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SalesCatcher + Chrome Data = OptimalQuote

What’s added? Best Cash Offers, Best Finance Offers, Incentive Lists and Targeted Programs appear automatically on the SalesCatcher quote.

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What else? A Full Virtual Window Sticker with the standard and optional equipment that’s VIN-Specific.

All to turn more casual shoppers into qualified leads.

Which will cause more victory dances at your dealership.

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Call Scott at 714-912-9714  to make it happen (call before 11/13/13 for a special introductory offer) and let us help you achieve your sales goals so you can be this guy:

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…metaphorically speaking.

 

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Whether the lead comes from a third party source or it’s emailed directly from the online shopper, you want to respond quickly, competitively and transparently to convert more of these leads into sales.

Here’s why SalesCatcher does it best!

You Know What They Say About…

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First order of business: here’s the video proof of the elusive 3-second quote: http://tinyurl.com/ljxndwk

If you read the post about how one of the biggest auto groups in the, ahem, nation told me they were trying to come up with their own version of the SalesCatcher quoting tool…

…you’d probably think it’s too expensive for you (nope, it’s priced for the little guy)

…you probably assumed there’s a long term contract (nope, none)

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…you probably thought we wouldn’t have a 14 day free trial (yes, we want you to take it for 14 days because we know it only takes a day or two to get addicted to it – that’s why we don’t need no stinking contracts)the_know_it_all_boggle

…you probably think there’s no way our 2-minute demo could surprise you with something new (the Taylor Method has transformed quoting like Google transformed search, and yes, you have to see it to believe it)

…you probably should at least SEE what the **** SalesCatcher does, if not just to find out what one of the nation’s biggest auto groups is spending untold $$ and scrambling to catch up to us (what did you assume **** meant? Heck, thank you)

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714-912-9714 is how to reach us.

Got Magic? Quickest Quotes Ever

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How do you create a quote in seconds with 100% accurate pricing, equipment, and photos that bypass spam filters and turn more online shoppers into on-the-lot customers?

Like this:

Call 714-912-9714 for a free trial.

The Other Dodge

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Quote requests from online shoppers are common enough, but have you heard of a “No-Quote Request?”

That’s when a salesperson responds… with NO QUOTE!

In other words: Ask, and you shall not receive.

Really?! Who still does this in 2013 when we all go online first to buy anything?

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True story: some dealers believe they can get more business by dodging shopper’s quote requests.

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They don’t think shoppers know they’re getting the runaround when the salesperson answers with: “Well, before I can get you a price, I need to get some more blah blah information…”

What the shopper hears is something like, “Say there, pardner! What’s an attractive and smart person like you wanting a price fer? Dontcha know that’s a bad idea?! Well sure! Now that I’ve set you straight, why don’t you come on down and we’ll see if we can’t rustle up some of that new car smell for ya! <wink>”

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OR they’ll try to slide this one by: an AUTOMATED response that tries SO HARD to sound human. “Here is your price!* It’s not the actual price* because I’m a machine that’s trying not to get my dealer sued. I can’t verify reality or any real* information. Just a range* at best. Also, if you included a color preference or trim request, I couldn’t identify that information and skipped it.” A rude near-human, is more like it.

In-The-Market-Shoppers see right through these dodges, like it was an email from a “prince” who needs money deposited into a bank account right away so you can share millions with him later.

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Move these quote requests forward and get more buyers on your lot today with SalesCatcher. The test drive is free, and the low month-to-month will make you smile. 888-319-1276

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Which Internet Managers Are Lazy?

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I’d be lazy about running locates too if it took me 20-30 minutes* to put together a decent quote!

The heck with that, I’d just quote a car on my lot, even if it had an option package that raised the price $1200 over what my competitors will quote – you can’t win them all, right?

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And I certainly don’t want to think about the fact that the shopper might have ultimately bought my car with the option package if I could have just gotten them on my lot.

Because it’s just too much trouble to cobble together a quote.

Caesar

I’m not an HTML expert.

A lot of my photos have too many bytes** and get stuck in spam – what am I supposed to do about that?

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If I only had a TOOL that could just GLANCE at an invoice and IMMEDIATELY transform it into a handsome-looking quote in two seconds flat!* THEN you could call me lazy!***

* SalesCatcher’s proprietary software takes 5 seconds to create a quote from an invoice just by using “Copy and Paste.”

** SC’s “On-the-Fly” Image Resizing feature ensures bytes are reduced. Many dealers therefore use SC to create their email blasts as well.

*** Most Internet Managers are not lazy, they just don’t know how easy quoting can be with SalesCatcher, especially with locates.

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My Big Fish Story

bigfish1I admit, I was excited to receive this particular email. It was a confirmation to demo SalesCatcher to one of the biggest auto groups in the country.

Obviously, this would be a good get. I suddenly had visions of SalesCatcher being in all their stores overnight, greatly improving our bottom line, and when their sales spiked as a result, they would buy us out and make us millionaires.

So am I currently writing this from my new mansion in Beverly Hills?

Read on.

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Going in, I thought I had a good enough chance. I had already been assured by two of their regional managers that our product was a superior quoting tool to their current system (which I easily verified through some mystery shopping). But because “corporate” makes all the decisions, these managers weren’t even allowed to sample it for a free 14-day trial in any of their stores.

So Thursday arrived (March 28th, 2013 to be exact). Although we were in different time zones, our webcams put us in the same room, as did his ability to see my computer desktop on his computer.fishing_rev

I appreciated the fact that he had invited two associates to join him – the more the merrier. After I was introduced to these pleasant gentlemen and we had a round of making fun of their ridiculously long titles, I began the demonstration.

All was going well, particularly when I showed them SalesCatcher’s unique ability to make a quote out of an invoice in 5 seconds by just using the “copy and paste” functions (I always swell with pride over this). lake-trout-girl

But a few minutes in, I noticed something strange: they weren’t asking the questions that general managers and internet directors usually ask. So either they weren’t interested from the get-go, or they were coming from a totally different place.

When I was finished, I was grateful that he didn’t take long to say “no.” Even though I was deflated, at least he ripped the band-aid off quickly.

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It was what he said next that caused me to temporarily forget my sudden case of mild depression: that regardless of what their stores were currently putting out as quotes, those will all change because they have something similar to SalesCatcher “in the works” now and that it would be rolled out at some future date. big-fish-got-away-vancouver

Then it dawned on me that maybe, just maybe… IT guys in charge of this very function for their auto group would be the last people to make me a millionaire (my fantasy) by buying SalesCatcher outright. Or anything close to that. If that’s the case, I still didn’t waste their time: I don’t think they minded seeing the currently available cutting edge technology we’ve perfected over the last three years.

He said one more thing: that SalesCatcher is excellent for individual stores or smaller groups who don’t have millions of dollars to pour into developing tools… like SalesCatcher.gante pesce biggest fishes fish  world pesce enorme gigante big fishes of the ocean of the sea big fish of the world best monster trophy record monde mongolia

I believe him. Their loss (no SalesCatcher for them!) is everyone else’s gain (free trial too!).

So in the end, we can still continue bringing dealers’ quotes into the 21st century one by one, and I didn’t have to lie about the big fish that got away because I still have a pretty good story to tell.

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